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Papers On Internet & Related Issues
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Book Review / Information Highway Not As Great As We Think...
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A 3 page review of Clifford Stoll's "Silicon Snake Oil : Second Thoughts On The Information Superhighway" in which the writer discusses Stoll's thoughts on the various social problems that an expanding Internet will present. Bibliography lists 2 supporting sources.
Filename: Silicons.wps

Branding and the Internet
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This 7 page paper discusses the following quote "A brand is a brand regardless of its environment. Therefore, there is no need for a new theory of branding for the online environment, but merely a different approach to executing the brand’s essence". The paper assesses this statement with reference to marketing theory and practice arguing that the traditional approach may have the required knowledge but that a different approach needs to be adopted, especially for international brands. The bibliography cites 11 sources.
Filename: TEintbranding.rtf

Brazil's IT Readiness
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This 3 page paper discusses the IT situation in Brazil and suggests that the country is ready for IT, though at a lower level than more technologically advanced countries. It is a good market for foreign investment. Bibliography lists 3 sources.
Filename: HVBrazIT.rtf

Bringing Active Directory to Riordan Manufacturing
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A 4 page continuation of an earlier proposal discussing implementing Active Directory at Riordan Manufacturing. The purpose here is to further develop the ideas of that proposal and to identify groups that will be used individually and nested with others. Bibliography lists 3 sources.
Filename: KSitActDirRior.rtf


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