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Papers On Business Management & Management Theory
Page 157 of 576

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Disney and Its Industry
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A 4 page paper examining Disney’s place in its industry. There is no denying that The Walt Disney Company has a firm grasp on the hearts of America and many throughout the world. The purpose here is to assess Disney’s position in terms of Porter’s Five Forces and the Industrial Organization Model. Bibliography lists 2 sources.
Filename: KSmgmtDisInd.rtf

Disney Strategy
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This 6 page paper in written in two parts. The first part considers the strategy that Disney have followed, including the highly differentiated brand image across a range of products and related diversification. The second part of the paper considers the argument that Disney Corp. lost is focuses and examines the current position with reference to the a long term future strategy. The bibliography cites 6 sources.
Filename: TEdisneys.rtf

Disney Theme Parks - International
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A 10 page paper that beings by discussing Disney Company's philosophy of hospitality. The paper discusses the concept of service and hospitality in Tokyo, Paris and Hong Kong and comments on some of the problems Disney had with each of the Parks and how Disney tried to fix the problems. Bibliography lists 9 sources.
Filename: PGdsnin.rtf

Disney; A Strategic Examination
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This 20 page paper is an in-depth examination of Disney Theme Parks and Hotels, part of the Disney Corporation. The study of the company is undertaken using for different business analysis models; Porters Five Forces Model; McKinsey's 7 S's Framework, Mintzberg's 5 P's and Ansoffs Marketing Framework. The bibliography cites 13 sources.
Filename: TEstratdisney.rtf

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